Originate announced today that it has structured a partnership and investment in Fanlime, a sports-centered social network. Fans can get an inside look into the lifestyle of their favorite sports icons through a forum regulated by professional athletes. Big name sports figures such as Jay Williams, Brandon Jennings, Danny Green, and others invite their fans to access their way of life through products and experiences they share on Fanlime. Users have a front row seat to their favorite athletes’ way of life, merchandise, and updates. Fans also have the opportunity to purchase what is trending according to the athletes.